Fox is expanding its ad sales team with the addition of Katrina Kukai as senior vice president of ad sales and portfolio marketing.
Mr. Kukai will oversee Fox’s entertainment ad sales across both terrestrial television and streaming, as well as advanced advertising products, portfolio marketing and brand partnerships, agency relations, and upfront negotiations. She will report directly to Jeff Collins, Fox’s head of advertising sales.
“I’m excited to welcome Katrina to the Fox Ad Sales team,” Collins said in a statement. “Not only is she a great leader and highly regarded innovator, but she is also a dedicated and trusted partner to our agencies and clients. We know she will have a positive impact on our business and our team. I’m looking forward to it.”
A WarnerMedia veteran, Kukai most recently served as senior vice president of sales and customer relations, and before that served as senior vice president of marketing, strategy and network partnerships/brand innovation, where he also led sales for CNN. I was there.
“I’m thrilled to join Jeff and his team and help build on their incredible momentum. We’re excited to partner with advertisers to bring their brands to Fox Entertainment’s world-class content and passionate We look forward to finding effective ways to connect with our fans,” Kukai added.